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Smile Campaign

The Smile Campaign aims to spread some love and joy to the less fortunate because everyone deserves to be happy.


Founded in 2004, Senses Residential and Day Care for Special Needs (Senses) is a non-profit organization based in Dubai, UAE, and the first residential care facility in the Middle East, dedicated to improving the quality of life of People of Determination and catering to orphans and abandoned children.


On the 18th of December 2021, Rotaract Club of Jumeirah collaborated with Saniya Chugtai, the founder of the edutainment brand the Wadi Tribe, and donated 360 Arabic pictured storybooks. She is an avid author of children’s stories and is based in Dubai.

We also partnered up with Rotaract Club of Dubai who donated Track pants, T-shirts, and shoes for the orphans and abandoned children with special needs.


Special thanks to:

Musa Alsadoon for assisting us with all the coordination to make this day a success

Sareh Ameri for the toys

Catherine Wanjiku for the toys

Mohammed Gharaibeh for the toys

Latika Viera for the toys

Rahul and his Daughter for the coloring books

Rotaract Jumeirah Board for the toys, coloring books, and pencils






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